LEX GIANA

LOS ANGELES

As a local to the Inland Empire of Southern California, Lex Giana made her entrance into the entertainment industry in 2013 working with artist management. Originally possessing a love for hands on creativity, she started shifting into the fashion and film industry in 2017. Being a Creative Director has helped encourage her path to stay open; working on everything from style curation to team building, writing and overseeing productions. She has had the opportunity to work on productions for photoshoots, video shoots, campaigns and brands. In 2019, she began working for Eddie Cruz and James Bond’s lifestyle streetwear brand, Undefeated Inc., stationed in Los Angeles. In the same year, she became part of VisionBanks, a production company based out of North Hollywood owned by Film Director, Ben Marc. Since then she has continued her creative journey with her company, Frequency Collective.

Lex is a visual Designer and a Creative Director in every aspect of her work. While expressing herself through innovation, she represents woman and mothers who are not afraid to live inside their ambitions with persistent intention.